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Club Websites - Content for Guests

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Almost every Club Website should have information to help guests:

  • Determine whether Toastmasters is something they might be interested in.
  • Decide whether your club is the one they want to visit.
  • Know who to contact before coming to your club.
  • Know when and where you meet.
  • Have information that will make them believe they'll be comfortable once they get there.

Of course, once they get there, it's all up to you.

Also, most of the information that a guest needs doesn't change very often, so it's easy it to put up once and forget about it ... thus, information for guests provides a huge bang for the buck.

In support of this, the information that is probably going to be most useful to a guest includes (in groups of roughly decreasing order of importance):

  • Day, frequency of meeting, start and end times, location, and a contact phone and email.
  • Whether membership is open to everyone or only to a select group.
  • Directions and/or a map. Directions could be from multiple common nearby locations (see the Lake Ridge Toastmasters Club website for one example. Also, consider links to YahooMaps and MapQuest (both Maps and Directions). The District website makes this easy by giving you a form you can fill in to build YahooMaps and MapQuest links to directions and maps.
  • Process for the guest to come (whether they need to call ahead, when to arrive for their first meeting, what they need to bring, security restrictions, etc).
     
  • The Benefits of Toastmasters.
  • Why the visitor should attend this Club rather than a different club (focus on the strengths of your club not the weaknesses of other clubs).
  • Cost, including any club dues and fees.
     
  • What a guest should expect at their first meeting and/or the roles that visitors will see.
  • A description of how the program works and/or the list of Basic Manual Speeches.
     
  • The club’s approximate size and average number of people at a typical meeting (some guests feel more comfortable if they know this information).
  • Other “cultural” items such as members' age-range, typical clothing worn (business formal, business casual, jeans). If it's a noon-time club, whether people bring their lunch.

See also:
Club Website Content for Guests ... Club Website Content for Members
Club Website Help ... Other Club Websites
WHQ guidelines ... WHQ clarifying info

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See the August, 2008 edition of the District 27 newsletter.

News For Clubs
It's time to collect dues . . . read more

 
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On July 1, Club and District Officers take office . . . read more

 
It's Fall Contest Season and it's time to prepare for club contests . . . read more

 
Club Presidents - Be sure to get your Club Officer Manuals . . . read more

 
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